Frutarom is a flavor and ingredients company based in Israel. We worked together on the development of special identity for its division « Natural Solutions ».
Natural Solutions is a part of Frutarom that offers Flavor & Color, Food Protection and Health Benefits, all naturally. We designed a logotype made from petals that represents nature and each of the Natural Solutions sub-divisions. A different color has been assigned to each sub-division according to their signification.
We also created product sheets and designed a landing page for their website according to the new graphic universe.